# 93: When was the last time you updated your website?

From a business person's perspective you want to review your website content annually or at a major business occurrence: change of address, addition of a service or product, a new direction for the company, etc. It is a business tool and if someone goes there either after meeting a member of the organization or from a search query you want to make sure the latest and most relevant materials are present and the proper marketing message is in place.