Brand Tweet # 2: "Make your Website a Sales Tool" http://www.pmw.net/tweets 100 days to building a better brand!

Aside from selling your product or service, you could also offer other relevant products through affiliate programs. Offer products that augment your service or product line, products that have been pre screened by you, so your customers will know that you have tested their quality. IT's just another way of providing value and building trust.